How much does a small business website cost in the UK or Ireland? Anything from a monthly fee for a DIY builder to five figures for a bespoke agency build. The range is wide because the word ‘website’ covers very different jobs, from a simple online brochure to a site that brings in enquiries every week.
This guide sets out typical price ranges from published UK and Irish pricing guides, the running costs that are easy to forget, what actually moves the price up or down, and how to compare quotes fairly. At the end we explain, honestly, where our own packages sit.
Typical website prices in the UK
According to Kwiboo's 2026 UK breakdown, a professionally built website usually costs between £1,500 and £10,000 up front, with ongoing costs of £500 to £3,000 a year. Those are broad bands, so it helps to look at who is doing the work.
DIY builders are the cheapest way in. Kwiboo lists Wix at £9 to £119 a month and Squarespace at £12 to £79 a month, with prices shown before VAT. You save on the build, but you pay with your own time, and the result depends on how comfortable you are with layout, copywriting and basic SEO.
Freelancers sit in the middle. The same guide puts a basic five-page brochure site at £500 to £1,500 and a small business site of five to ten pages at £1,000 to £3,000, with freelance day rates of roughly £240 to £550. Agencies cost more because you pay for a team, project management and more process: Kwiboo quotes £3,000 to £12,000 for an agency brochure site, rising to £8,000 to £25,000 in London.
Typical website prices in Ireland
Irish pricing follows a similar pattern. According to Vimar's Irish web design pricing guide, a basic brochure website costs €300 to €1,500, a small business website €1,500 to €7,000, and an e-commerce site €2,500 to €20,000 or more. Freelancers typically charge €500 to €5,000 for most projects, while agency work ranges from €2,000 to €50,000 or more depending on scope.
If you plan to sell or take bookings online, look at the Trading Online Voucher run by the Local Enterprise Offices. According to LEO Clare's page, it is worth up to €2,500 with 50% co-funding from the business, and it is aimed at businesses with no more than 10 employees, turnover under €2 million and at least six months of trading. Terms change over time, so confirm the current conditions with your local office before you commit to a supplier.
The running costs people forget
The build is only part of the bill. Kwiboo puts a .co.uk domain at about £10 to £15 a year after the first-year offer, shared hosting at £7 to £12 a month at renewal prices, and managed WordPress hosting at £9 to £18 a month. In Ireland, Vimar lists .ie domains at around €15 to €30 a year.
Maintenance is the cost most often left out of a quote. Kwiboo gives £25 to £50 a month for basic maintenance and £100 to £500 a month for advanced packages covering security, content and performance; Vimar quotes €35 to €200 or more a month in Ireland. A WordPress site with plugins that nobody updates is a security and reliability risk, so budget for updates even if you do them yourself.
Watch introductory prices too. Hosting and domains are often cheap in year one and noticeably dearer at renewal, so ask for the renewal figure, not the headline offer.
What actually drives the price
The number of pages matters, but less than people expect. The bigger factors are who writes the content, how custom the design is, and what the site has to do: online bookings, payments, quote calculators, several languages or a link to your CRM all add time.
Content is the hidden one. If you supply finished text and good photos, the job is faster. If the designer has to interview you, write service pages and source images, that is real work and should be priced as such. A cheap quote that assumes you will write everything yourself is not comparable with one that includes copywriting.
Then there is the groundwork that is invisible on launch day: page titles and descriptions, a sitemap, Google Search Console, analytics with a cookie banner, and fast loading on mobile. These rarely change how a site looks, but they decide whether it can be found and whether you can see what it produces.
How to compare quotes fairly
Put every quote into the same simple table: number of pages, who writes the content, whether hosting and domain are included, what happens after launch, and the delivery timeline. Then ask every supplier the same questions.
The questions worth asking: will the domain and hosting be in my name? Can I edit the content myself? Is basic SEO included, with titles, descriptions, a sitemap and Search Console setup? Will you set up Google Analytics 4 and track form submissions and calls? How many rounds of changes are included? What does support cost after launch, and is VAT included?
A quote that answers these clearly is usually a better sign than a low headline price. If a supplier cannot tell you who owns the site at the end, or what the yearly running cost will be, keep looking.
Where Tudor Digital Systems fits
Tudor Digital Systems is a one-person agency run by Tudor Bizu, working remotely from Romania for small businesses in the UK, Ireland and elsewhere in Europe. Because the set-up is lean and the scope is fixed in writing before work starts, our packages sit below most of the UK and Irish ranges above. Prices are in euros.
Start, from €469, is a presentation site of up to five pages with responsive design, basic technical SEO, a sitemap and robots.txt, Google Search Console setup and a contact form, delivered in 7 to 10 working days. Growth, from €849, is a complete site of 8 to 12 pages with local SEO, Google Business Profile, GA4 and Google Tag Manager conversion tracking and a landing page for ads, delivered in 14 to 21 working days. Premium, from €1,399, adds a full strategy, pages for services and industries, ad campaign setup and monthly maintenance, with the timeline set after an audit.
We are not the right fit for a large bespoke e-commerce build or a web application. If you are unsure which package suits you, our free audit gives a first view of your current site and visibility, and our pricing page sets out exactly what each package includes.